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Building a Buzz
American Library AssociationPeggy BarberLinda WallaceEkonomi & ledarskapWant to get the word out about your library in the most cost-effective way possible? You can achieve this with the effective word-of-mouth marketing (WOMM) strategies laid out in this book. Two creative marketers, Peggy Barber and Linda Wallace, b...
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| ISBN | 9780838910115 |
| Språk | sv |
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Want to get the word out about your library in the most cost-effective way possible? You can achieve this with the effective word-of-mouth marketing (WOMM) strategies laid out in this book. Two creative marketers, Peggy Barber and Linda Wallace, b...