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Business of Champagne

Business of Champagne

Steve ChartersEkonomi & ledarskap
The world of champagne offers a fascinating insight into the complexity of modern business management and marketing. Champagne is at the same time a wine, a luxury product and a regional brand - it is tied to the place from which it comes, and can...
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Övrig information

ISBN9781138081253
Språksv

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2449,00 kr

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Beskrivning

The world of champagne offers a fascinating insight into the complexity of modern business management and marketing. Champagne is at the same time a wine, a luxury product and a regional brand - it is tied to the place from which it comes, and can...

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