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Channel Management

Channel Management

Patrick ForsythIan ForsythEkonomi & ledarskap
Fast track route to effective channel management Covers key channel management techniques, from deciding the mix and ensuring customer focus monitoring performance and channel innovation Examples and lessons from benchmark companies, including Sha...
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ISBN9781841121956
Språksv

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Fast track route to effective channel management Covers key channel management techniques, from deciding the mix and ensuring customer focus monitoring performance and channel innovation Examples and lessons from benchmark companies, including Sha...

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