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Customer Relationship Management
Simon KnoxAdrian PayneLynette RyalsStan MaklanJoe PeppardEkonomi & ledarskapCustomer Relationship Management presents a ground-breaking strategic framework for successful CRM policy. Built around Professor Payne's five key processes, the book demonstrates a systematic management progression that will guarantee the ma...
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| ISBN | 9780750656771 |
| Språk | sv |
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Customer Relationship Management presents a ground-breaking strategic framework for successful CRM policy. Built around Professor Payne's five key processes, the book demonstrates a systematic management progression that will guarantee the ma...