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Experiential Marketing
Wided BatatEkonomi & ledarskapWhy do some brands make us feel good, while others frustrate us? What makes us engage with certain brands, rebuy the same products, return to the same store or revisit the same destination over and over again? Is there a framework underlying how p...
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| ISBN | 9781138293168 |
| Språk | sv |
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Why do some brands make us feel good, while others frustrate us? What makes us engage with certain brands, rebuy the same products, return to the same store or revisit the same destination over and over again? Is there a framework underlying how p...