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Handbook of CRM
Adrian PayneEkonomi & ledarskapCustomer Relationship Management is a holistic strategic approach to managing customer relationships to increase shareholder value, and this major Handbook of CRM gives complete coverage of the key concepts in this vital field. It is about achievi...
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| ISBN | 9780750664370 |
| Språk | sv |
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Customer Relationship Management is a holistic strategic approach to managing customer relationships to increase shareholder value, and this major Handbook of CRM gives complete coverage of the key concepts in this vital field. It is about achievi...