Ekonomi och Ledarskap

Music: The Business (8th edition)

av Ann Harrison

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sv

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This essential and highly acclaimed guide, now updated and revised in its eighth edition, explains the business of the British music industry.Drawing on her extensive experience as a media lawyer, Ann Harrison offers a unique, expert opinion on the deals, the contracts and the business as a whole. She examines in detail the changing face of the music industry and provides absorbing and up-to-date case studies.Whether you're a recording artist, songwriter, music business manager, industry executive, publisher, journalist, media student, accountant or lawyer, this practical and comprehensive guide is indispensable reading.Fully revised and updated. Includes:· The current types of record and publishing deals, and what you can expect to see in the contracts· A guide to making a record, manufacture, distribution, branding, marketing, merchandising, sponsorship, band arrangements and touring· Information on music streaming, digital downloads and piracy· The most up-to-date insights on how the COVID-19 crisis has affected marketing· An in-depth look at copyright law and related rights· Case studies illustrating key developments and legal jargon explained.

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