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REPOSITIONING: Marketing in an Era of Competition, Change and Crisis
Jack TroutSteve RivkinEkonomi & ledarskapThe book that completes Positioning . . . Thirty years ago, Jack Trout and Al Ries publishedtheir classic bestseller, Positioning: The Battle for YourMind -a book t...
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| ISBN | 9780071635592 |
| Språk | sv |
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The book that completes Positioning . . . Thirty years ago, Jack Trout and Al Ries publishedtheir classic bestseller, Positioning: The Battle for YourMind -a book t...