Vad kostar The Platform Business Navigator?

The Platform Business Navigator kostar från 263 kr hos våra partners.

Var kan jag köpa The Platform Business Navigator?

Du kan köpa The Platform Business Navigator hos Akademibokhandeln, Bokus eller Adlibris. Jämför priser för att hitta bästa erbjudandet.

Ekonomi och Ledarskap

The Platform Business Navigator

av Felix Wortmann

Utgiven av Pearson Education

Format

Häftad

Sidor

296 sidor

Språk

Engelska

Utgiven

dec. 2023

Jämför priser

Från 263 kr

Bästa pris

263 kr

267 kr

339 kr

Priserna uppdateras löpande från säkra och trygga butiker.

Köp hos adlibris

Om boken

Platform companies like Amazon, Alibaba, Apple or Google dominate today's economy, and eight out of the ten most valuable companies worldwide follow a platform business model. Platform businesses act as digital intermediaries harnessing the power of networks, thereby outperforming traditional asset-heavy companies.

Amazon and Alibaba are facilitators of transactions between sellers and buyers
Apple connects app developers with app users
Google facilitates transactions between ordinary web surfers and advertisers.

Every product, service, and retail business has the potential to become a platform business, and The Platform Business Navigator will show you how. With a 5-step framework and 88 different patterns to follow, you can avoid common mistakes and ensure your business strategy works. Suitable for entrepreneurs, executives, product managers, and business leaders, you'll also discover a huge variety of different business case studies. You can also find additional content online including videos, a platform canvas and a white paper to delve deeper.