Bäst pris
1149,00 krKöp fr 1149 kr
When Ads Work
David M JonesEkonomi & ledarskapThe "accepted wisdom" in advertising is that ad campaigns are good for building brand recognition and good will, but not for immediate sales impact. "When Ads Work" argues the opposite - that well-planned and well-executed adve...
Visa mer...1149,00 krTILL akademibokhandelnVisa priser från alla butiker...Övrig information
| ISBN | 9780765617392 |
| Språk | sv |
Priser
Beskrivning
The "accepted wisdom" in advertising is that ad campaigns are good for building brand recognition and good will, but not for immediate sales impact. "When Ads Work" argues the opposite - that well-planned and well-executed adve...