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Customer Relationship Management
Daniel D PriorFrancis ButtleStan MaklanEkonomi & ledarskapThis highly regarded textbook provides the definitive account of Customer Relationship Management (CRM) concepts, applications, and technologies, focusing on how companies can create and maintain mutually beneficial relationships with customers. R...
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| ISBN | 9781032247441 |
| Språk | sv |
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This highly regarded textbook provides the definitive account of Customer Relationship Management (CRM) concepts, applications, and technologies, focusing on how companies can create and maintain mutually beneficial relationships with customers. R...