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Value First, Then Price
Andreas HinterhuberTodd C SnelgroveEkonomi & ledarskapValue-based pricing - pricing a product or service according to its value to the customer rather than its cost - is the most effective and profitable pricing strategy. Value First, Then Price is an innovative collection that proposes a quantitativ...
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| ISBN | 9781032012124 |
| Språk | sv |
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Value-based pricing - pricing a product or service according to its value to the customer rather than its cost - is the most effective and profitable pricing strategy. Value First, Then Price is an innovative collection that proposes a quantitativ...